"Data product" is a term you've probably increasingly heard over the past few months. In an article, at a conference… or perhaps even within your own organization.
But concretely, what is a data product? How does it differ from a simple data asset? And most importantly, how can you showcase it in your Huwise portal?
This email explains more and outlines how to start your data product journey.
What sets a data product apart from a simple data asset? 🚀
- High usage 📈: widely and regularly consumed by users
- Careful packaging 📦: enriched with associated resources to make it more readable, engaging, and actionable
- Stronger trust ✅: includes an identified, accessible data product owner, and clear commitments through a data contract (SLA, schema, update frequency)
- Ready-to-use data ✨: adapted formats, enriched views, and business-focused structure to foster user independence and self-service
👉 In short, a data product is a high-usage data asset, comparable to a best selling item on an e-commerce site: it captures attention, requires ongoing care and engaging presentation and presence (just like a real product) to sustain its success over time. 🌟
Key features to turn your assets into data products 📦
- Visibility: highlight your data products in a dedicated category with a thumbnail to improve their discoverability.
- Context: enrich entries with associated resources (views, business definitions, data contract, use cases).
- Scalability: continuously improve usage through conversion funnel insights. SCREENSHOT (with zoom)
These capabilities are designed to help you turn your data into true value- and usage-generating data products.